In our opinion, it shouldn’t be.

But if you’ve thought about selling your business lately, you know it’s not easy. There’s no obvious way to do it.

Either you go with one of the aggressive brokers or shady aggregating platforms online—which want you to sell ASAP and want a huge cut—or you’re straight out of luck. The whole process feels like chewing glass.

And what if you want to buy a business?

It’s just as hard. Finding the businesses worth buying is tricky, because most platforms online just aggregate from other sources. You have to send 100s of messages to get a few good replies. And when you do get a reply, you’re often talking to a broker—which is rarely ideal.

Rejigg is a safe haven from all of that. It’s where intentional buyers meet owners of successful businesses. We do things a little differently:

• We don’t charge sellers to list on our platform. Buyers pay to be on the platform, which means sellers are talking with realistic, intentional candidates.

• We source all our deals ourselves. Every business on Rejigg is hand-picked and carefully-vetted.

• We let buyers and sellers figure out details the way they want to—instead of forcing them through a complicated formal process like sheep at a slaughterhouse (this is what most others do).

If you’re thinking about selling, or you’re finding the dream business to sell, we’d welcome you to check out Rejigg.