Rejigg helps people buy and sell small businesses. We use AI to do the legwork so owners and buyers can focus on the human connection, the thinking, and the decisions that make a good deal possible.
An owner's next chapter. A buyer's search for the right business. We built Rejigg for both.
Read our story
My mom grew up in post-war Seoul and moved to the United States in her twenties. After settling in California, she put our family's savings into a Baskin-Robbins in Santa Clara. Over the years, she built a dozen quick-service restaurants across the South Bay.
When she was ready to retire, I helped her work through the sale of her businesses. She found her next generation of owners through her Korean church: women with young families, ambition, and the same determination she had started with. We worked through financing, attorneys, and franchise approvals to complete four sales. Even with committed buyers, getting to the finish line took a lot of legwork.
Helping her through that process made the opportunity clear. More owners deserve a practical path to a sale, and more buyers deserve a chance to carry a good business forward. That is why we started Rejigg.
Buying or selling a business takes human judgment. We put AI to work on the grunt work: gathering information, organizing documents, and keeping track of details. That leaves more time for owners and buyers to build relationships, think, model, and decide.
See how it works
AI helps turn financial documents and owner conversations into organized deal information. Owners spend less time preparing materials. Buyers get a clearer starting point for their analysis and financial models.
Rejigg considers buyer experience, financing plans, and fit with the business. Owners meet qualified buyers. Buyers can focus their search on businesses that match their goals.
AI helps buyers find answers in data-room documents and summarizes calls for the people in the deal. Owners spend less time repeating information, and both sides can spend more time on the questions that matter.
Conversations, documents, and next steps stay together, with our team available to help. Owners and buyers can focus on building trust, thinking through the opportunity, and deciding whether the deal is right.
Barrett helped his mom work through the sale of her businesses. Alex wanted to buy a business through a search fund. Those two perspectives shape Rejigg. Before this, they worked together at WanderJaunt, building the technology and running the day-to-day business.
CEO & co-founder
Barrett helped his mom work through the sale of her businesses. That experience inspired Rejigg. He previously co-founded WanderJaunt and served as CTO. Before that, he was DoorDash’s first Business Operations hire, among its first 50 employees, and worked at Palantir.
Barrett on LinkedIn
Co-founder
Alex discovered search funds at Harvard Business School. He left before graduating, but built lasting ties to the search community and considered starting a fund himself. Many of his friends took that path. He loves the hunt for a good business and understanding what makes it tick. Before Rejigg, he was WanderJaunt’s first hire and Head of Operations, after working at McKinsey.
Alex on LinkedInA good match shouldn't depend on who you already know. We want more owners to find someone they trust to carry their business forward, and more buyers to find a business they're excited to run.
We’re building a platform for the whole ecosystem around small-business ownership, bringing owners, buyers, brokers, capital providers, and advisors together.
Our ambition extends beyond the sale: helping those relationships support the next acquisition, financing, and the years of ownership that follow.
Have a question about Rejigg or where to start? We'd like to hear from you.
hello@rejigg.comFind out what your business could be worth, or explore businesses ready for their next owner.