Fashion and apparel acquisitions can offer something genuinely rare: a brand with pricing power, proven bestsellers with strong margins, and customers who search for the brand by name rather than clicking whatever ranks first.
Rejigg lists 28 apparel & fashion businesses for sale. The median asking price is $675K. 2 of them were listed in the last 30 days. The states with the most apparel & fashion listings are California with 7 listings and Florida with 6.
What to know about buying an apparel & fashion business
How apparel & fashion businesses are valued
Asking prices are set as a multiple of earnings: 2x–7x annual profit, depending on channels, brand strength, and how much runs without you.
Where you land in that range depends on how many places you sell through, how strong your brand reputation is, and whether the business runs without you managing ads and supplier calls every day.
Selling through more than one channel
Best-selling products with low return rates
Reliable suppliers with documented costs
Customers finding you through Google, not just ads
What buyers of apparel & fashion businesses look for
Ecommerce operators building portfolios of profitable Amazon and direct-to-consumer brands
Companies in related product categories looking to expand into apparel or accessories
First-time buyers with marketing or operations experience looking for a brand with proven profitability
Existing fashion companies looking to expand into new channels, price points, or product types
The first questions buyers ask:
Inventory Reality. How much of your inventory is future revenue vs. future markdowns?
True Margin. Do your margins survive freight, returns, and markdowns?
Channel Risk. Are you making money by channel, or only “in total”?
Closed deals
Rejigg apparel & fashion deals closed
Across 42 closed deals on Rejigg, the median time from first pitch to close is 177.5 days.
Practical guidance from hundreds of real acquisition conversations.
Product-Level Economics
Ask for unit economics on the top five to ten products: cost to manufacture, cost to land, average selling price, and return rate by channel.
A product with a 10x markup and a 3% return rate is a very different asset from one with a 3x markup and a 15% return rate.
Having those numbers by product, not just blended across the catalog, lets you separate the profitable core from the items that dilute it.
Proven bestsellers with 10x margins and low return rates are what you're really paying for in a fashion acquisition.
Channel Diversification
Find out what percentage of revenue comes from each channel: own website, Amazon, wholesale, and any others.
A brand doing 90% of sales through one platform carries concentration risk that belongs in your offer.
The best fashion acquisitions spread revenue across at least two channels, with wholesale relationships providing steady reorder volume alongside direct-to-consumer.
Supplier Relationships
Get a clear picture of the supply chain: who makes the product, what lead times look like, and whether there are backup suppliers for key items.
Ask to see manufacturing costs, quality control processes, and any exclusive arrangements.
A documented supplier relationship running for three or more years is worth more than a cheaper source that's newer and less tested.
Inventory Position and Velocity
Ask for a current inventory list showing what's on hand, where it's located, and how fast each product moves.
Separate the healthy stock from the slow-moving items before you set a price.
Slow-moving inventory is often a negotiation point, not a dealbreaker, but you need the SKU-level view to have that conversation.
The spread reflects channel diversification and how much the business runs on systems rather than the founder's daily involvement, with multi-channel brands that have documented supply chains and strong product economics commanding a meaningful premium.
What drives a premium
Revenue spread across own website, Amazon, and wholesale, with no single channel above 60%
Proven bestsellers with 10x+ margins and low return rates, driving 80% of revenue
Documented supply chain with established supplier relationships and clear per-unit cost breakdown
Strong organic search presence, with customers finding the brand by name without paid advertising
Thinking About Selling?Read our owner's guide to selling an apparel & fashion business, with valuation tips, buyer expectations, and step-by-step advice.
How do I contact the owner of a business I found on Rejigg?
Create a free Rejigg account; owners, and the brokers who run some sales, only hear from buyers through the platform. Open the listing to see the full profile: city, team size, financials, what is for sale, and the reason for selling. Sign Rejigg's standard Fee & Confidentiality Agreement for that business; it is the same form for every deal. Verify your phone, then send your pitch from the listing. Replies, meetings, and documents all run through Rejigg.
Can I email Rejigg to get introduced to an owner?
No. Rejigg does not forward emails to owners or brokers, so a note to support@ or hello@ with a listing link will not reach them. Create a free account, open the listing, sign the agreement for that business, verify your phone, and send your pitch; that reaches them in a few minutes.
How much of your inventory is future revenue vs. future markdowns?
Buyers are separating inventory they can sell at a normal margin from size-color leftovers and past-season units that will need discounting. They price dead stock differently because it turns into cash slowly, if at all. They also want to see a real clearance path you’ve used before, with actual recovery numbers.
Do your margins survive freight, returns, and markdowns?
Fashion margins get decided by the costs that hit after the sale: discounts, return shipping, restocking labor, refurbishing, write-offs, and wholesale deductions. Buyers are underwriting what a unit earns after those real-world hits, season after season. If you can’t show the math, most buyers will assume the margin is thinner and price accordingly.
Are you making money by channel, or only “in total”?
Buyers want to see whether each channel works once you include fees, fulfillment, channel-specific return behavior, and what it costs to drive demand. An SKU can print money on your site and lose money on a marketplace after fees and returns. They also look at revenue concentration because a policy change, account suspension, or ad cost spike can shut down a channel quickly.
Do you know your true landed cost per unit, or just the factory price?
Buyers need proof that your unit costs include packaging, duties, inbound freight, prep, labeling, and rework, not just the factory invoice. If landed cost is unclear, buyers can’t trust SKU economics or forecasting. This comes up a lot when owners rely on platform dashboards that miss real cash costs.
What’s your returns and exchanges reality, by product and by channel?
Returns are a profit signal and a brand-trust signal in fashion. Buyers look for where returns concentrate because one fit issue in a hero style can drain margin for a full season. They also want to hear what you changed, how you measured it, and whether the fix held after the next production run.
Which SKUs are funding the business, and which SKUs are trapping cash?
Buyers are looking for a repeatable assortment with clear winners, not constant SKU sprawl that forces clearance every season. They also want to see how stable your size curves are because chronic fringe sizes tie up cash for months. This shows up as slow turns, heavier markdowns, and working capital pressure.