Selling an IT Consulting Business

Based on patterns from hundreds of real buyer-seller due diligence calls, we’ve helped make these deals happen on Rejigg. These are the IT consulting questions that move price, drag timelines out, or kill deals, plus what a strong owner answer sounds like.

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What buyers ask and how to be ready

Each topic below comes from real buyer-seller conversations. Here's what they ask, what they're really evaluating, and how to prepare.

Financials

Can you break out services margin vs. pass-through tools, licenses, cloud spend, and reimbursables?

Buyers pay for profit from delivery, not for low-margin pass-through that inflates revenue. Clean breakouts also show whether your managed services margins hold up after tool costs per user, security tooling, and the unbilled cleanup work that sneaks into “support.” When the buckets are mixed, buyers usually haircut the price or add earnouts to protect themselves.

How to prepare

  • Split revenue into buckets: services labor, managed services fees, projects, product resale, cloud commissions, and reimbursables
  • Show gross margin by bucket and list the costs included in each bucket
  • Document owner add-backs with receipts and keep personal spending out of the P&L
  • Assemble: 3 years of P&Ls, a balance sheet, tax returns, AR/AP aging, and a current pipeline forecast

Great Answer

Yes. Services labor is separate from product resale and cloud pass-through. Last year, services were $2.4M at 46% gross margin, resale was $1.1M at 9% margin, and reimbursables were $120k at about break-even. For managed services, we track tool cost per user monthly, so we can show margin by client tier.

Okay

We can separate most pass-through from services, but a few items are still mixed in the books. We know resale is low-margin, and we don’t expect it to be valued like services work.

Gives Pause

It’s all in one revenue line, but revenue is growing, so it should be fine. We don’t track margin by service line.

How Rejigg helps: Rejigg pulls clean financials with QuickBooks integration and lets you share the backup in a secure data room instead of emailing spreadsheets. Learn more in the guide

Managed Scope

Are your managed services real managed services, or just a bucket of hours? What’s included, and what triggers extra billing?

Recurring revenue gets valued higher when the scope is written down and the work stays inside that scope most of the time. Buyers are trying to predict what happens when the founder stops doing after-hours rescues, freebies, and “just take care of it” work. Loose scope usually shows up as lower margins and higher churn risk after close.

How to prepare

  • Write a one-page scope for each plan that matches what clients actually receive
  • Document out-of-scope triggers and show examples where you billed and collected
  • Track seat or endpoint counts by client and tie pricing to delivery workload
  • Separate bundled tool costs from labor so you can prove per-user economics

Great Answer

Our core plan is priced per user. It includes helpdesk, patching, backup monitoring, endpoint protection, and quarterly business reviews. After-hours, onsite, and project work are out of scope and billed under a separate statement of work. We can show the last six months of users by client, effective revenue per user, and which clients generated overages and why.

Okay

We have tiers, and we generally know what’s included. A few older clients are less standardized, but we’ve been moving them onto current scopes.

Gives Pause

It’s unlimited support. We take care of them and deal with billing later.

How Rejigg helps: Rejigg’s data room lets buyers review plan scopes, seat counts, and client economics early, so they don’t discount the whole managed book. Learn more in the guide

Owner Dependence

What happens to the business when you stop being the escalation point?

In IT consulting, owner dependence often shows up as escalation dependence. Buyers want to see a real system for technical escalation, account decisions, pricing exceptions, and vendor relationships that does not run through the founder. If it’s unclear who owns what, buyers usually ask for a longer transition and add deal terms that hold money back.

How to prepare

  • Map escalation paths (technical, commercial, client success) to named roles beyond the owner
  • Hand off recurring client meetings for a full quarter and track outcomes
  • Define team decision rights for change orders, credits, and priority shifts
  • Move vendor ownership and admin access into company-controlled accounts and document it

Great Answer

Service escalations go to our service manager first, and project escalations go to the delivery lead. I’m copied only on a few top-tier accounts. For our top 10 clients, someone else runs the monthly or quarterly cadence and signs the statements of work. We’ve run it this way for two quarters, and we can show the meeting cadence and day-to-day owners.

Okay

I’m still involved with a few key accounts, but our leads handle most issues. We’re actively transitioning more client communication to the team.

Gives Pause

Clients call me when something breaks. That’s how it works here.

How Rejigg helps: Rejigg’s scheduling and video calls make it easy to bring the real service and account owners into buyer conversations early. Learn more in the guide

Key Talent Risk

How exposed are we if two people quit, and who are the must-keep engineers or architects?

Skill concentration can sink an IT services deal fast. Buyers look for single points of failure: the only person who knows a client environment, the only admin on critical systems, or the only engineer the client trusts. When those bottlenecks exist, buyers price in retention costs and expect some disruption risk.

How to prepare

  • Map top accounts to roles and flag single points of failure
  • Put coverage in place: shadowing, a secondary owner per environment, and credentials in a company vault
  • Benchmark pay for must-keep roles and budget retention bonuses if needed
  • Document how new hires ramp to billable work by role and specialty

Great Answer

We have two true single-point risks today: our security lead and our senior cloud architect. Each has a named backup who shadows them on the largest accounts, and privileged access is stored in a company-managed vault. Pay is in line with the market, and we’re prepared to offer retention bonuses at close.

Okay

We know who the critical people are, and we’d work with the buyer on retention. Some knowledge is still concentrated, but we’re documenting and cross-training.

Gives Pause

We’ll just hire if someone leaves. The market is fine.

How Rejigg helps: Rejigg’s data room makes it simple to share an org chart, coverage map, and staffing by client so buyers can underwrite delivery depth. Learn more in the guide

Contracts & Liability

How do your MSAs and SOWs handle termination, renewals, scope, change orders, and liability?

Buyers are trying to understand how quickly revenue can disappear and how expensive a dispute could get. In IT consulting, the trouble spots are vague scope, weak change control, short termination windows, and liability that does not match the work. This is usually fixable, but it changes price and the legal terms buyers ask for.

How to prepare

  • Create a contract register with start dates, renewal dates, termination windows, and how work is documented
  • Standardize how change orders are approved and billed, and document how you do it in practice
  • Review liability limits and insurance so they match your real delivery and access risk
  • List month-to-month clients and explain pricing and staffing given the cancellation risk

Great Answer

We keep a contract summary for every top account with renewal and termination terms. Most managed services are annual with a 60-day notice window, and projects run under an MSA with separate signed statements of work. Change requests require a written change order, and we can show examples where we billed and collected. Liability is capped, and we carry professional and cyber coverage that matches the work we do.

Okay

We have signed contracts for almost all clients, and the terms are mostly consistent. We may need to pull a few older statements of work and clean up some legacy agreements.

Gives Pause

Most relationships are a handshake. The contracts are standard anyway, so it’s probably fine.

How Rejigg helps: Rejigg’s secure data room lets you share MSAs, SOWs, and a contract register only after buyers sign digital NDAs. Learn more in the guide

Security Exposure

What security, privacy, or compliance obligations follow the work, and what happens when a laptop is lost or credentials are compromised?

The buyer may inherit real security responsibility, especially if your team has privileged access or touches regulated data. They want to see basics that match the risk: access control, offboarding, incident handling, and insurance. If the answer is hand-wavy, buyers assume there is hidden exposure they will own on day one.

How to prepare

  • Summarize what systems you access, what data you touch, and who has privileged access
  • Document credential management, MFA, offboarding steps, and basic incident response
  • List the client security requirements you regularly meet and keep examples
  • Disclose past incidents factually and show what changed afterward

Great Answer

We use a company-controlled credential vault, enforce MFA, and remove access the same day someone rolls off. We can walk through our incident steps and who owns each action. For regulated clients, we keep a record of the security requirements we completed and the professional and cyber coverage we carry.

Okay

We take security seriously, and we have good practices, but not everything is written down. We can explain how we handle access control and offboarding.

Gives Pause

We haven’t had issues, so we haven’t needed a process.

How Rejigg helps: Rejigg supports staged sharing of security docs, so serious buyers can get comfortable without early over-disclosure. Learn more in the guide

Delivery Control

How do you prevent margin leakage on projects, especially around change orders and unbilled work?

Buyers want to see repeatable project profit, not a few lucky wins. In IT consulting, margin leakage often comes from unpriced discovery, endless stakeholder meetings, and “quick fixes” that quietly become weeks of work. When an owner can show planned vs. actual hours and the billing trail, buyers get confident faster.

How to prepare

  • Pull 5–10 projects and show estimated vs. actual hours plus billed change orders
  • Document estimating, scope approval, and who can authorize free work
  • Add paid discovery or tighter acceptance criteria where projects commonly slip
  • Track write-offs and unbilled time so you can explain trends

Great Answer

We can show eight recent projects with estimated versus actual hours, plus the change orders we issued when requirements expanded. Most overruns came from discovery gaps, so we added a paid discovery phase and tightened acceptance criteria. Project leads can pause work until scope is clarified and a change order is signed.

Okay

We manage scope reasonably well, but we don’t have one consistent report across projects. We can walk you through a few examples and what we’ve changed.

Gives Pause

We do what it takes to keep the client happy. Change orders are awkward.

How Rejigg helps: Rejigg’s data room keeps your project samples and change-order proof consistent across buyers, so diligence does not turn into repeat Q&A. Learn more in the guide

Subcontractors

Are subcontractors a strength for you, or a hidden liability on key accounts?

Subcontractors are common in IT consulting. Buyers care about whether a few contractors are essential to key clients, whether contracts allow subcontracting, and whether your margins survive rate increases. If contractors control access, documentation, or client trust, buyers start to worry the firm does not control delivery.

How to prepare

  • List subcontractors by specialty, tenure, and which accounts they support
  • Confirm client contracts allow subcontracting where you use it
  • Show pricing vs. contractor rates and how you handle rate increases
  • Create a replacement plan for critical accounts with onboarding steps and timelines

Great Answer

We use subcontractors for two specialties, and none are the only delivery person on an account. We keep a roster with tenure and which clients they touch, and our contracts allow subcontracting. Our pricing has room for contractor rate movement, and we can replace a sub within 2–3 weeks using a documented onboarding and access process.

Okay

We use a few key subs, and they’ve been stable for years. We can put together the list and confirm contract language.

Gives Pause

Our best people are contractors. They’ll probably stay.

How Rejigg helps: Rejigg lets you show subcontractor coverage and the supporting contract terms in one controlled place, so buyers do not assume subcontracting equals risk. Learn more in the guide

Growth Engine

What’s your real sales motion: referrals, partner leads, RFPs (Request for Proposals), or outbound, and who closes the work?

Buyers want to understand whether new work comes from a repeatable motion or from the founder’s personal network. Partner-led growth can be excellent, but buyers will ask who owns the relationship and what happens if that one rep leaves. This feeds directly into how much buyers are willing to pay for future growth.

How to prepare

  • List the last 10 wins with lead source, service sold, sales cycle length, and relationship owner
  • Document your partner channels and what you do to keep them producing
  • Separate signed work from likely work in the pipeline
  • Define who can quote, sell, renew, and negotiate change orders after close

Great Answer

Here are our last 10 wins with lead source and sales cycle. About 40% came from two partner channels, and we can show the closed deals tied to each. Our account lead and delivery lead close together, and the relationships are documented and company-owned, not just in my inbox.

Okay

Most growth is referrals and partners, and it’s been steady. We haven’t tracked it formally, but we can reconstruct recent wins and sources.

Gives Pause

People just find us. We don’t really do sales.

How Rejigg helps: Rejigg brings vetted buyers to you and tracks every conversation and offer in one dashboard, so you can run a real process without a broker. Learn more in the guide

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Questions IT Consulting Owners Ask Us

An IT consulting firm is usually valued as a multiple of annual profit, and the multiple moves with delivery quality and recurring revenue quality. Clear managed services scope and low founder escalation dependence tend to lift pricing, while mixed financials and “unlimited” support tend to drag it down. To sanity-check your range, use Rejigg’s free valuation calculator, then validate the inputs by separating services profit from resale, licensing, and cloud pass-through.

Buyers can pay strong prices for project-led firms when projects repeat for a real operational reason, like ongoing application support, compliance work that shows up every year, or embedded teams clients keep renewing. They still pressure-test utilization, estimating accuracy, and whether you actually bill for scope change. The proof that lands is a small sample of recent projects showing planned versus actual hours, plus the change orders you billed and collected.

Start with clean financials and a simple contract register. For IT consulting, buyers also ask for a tool stack list with admin ownership, ticket and project reporting snapshots, a coverage map for top accounts, and a plain-English summary of what access you have in client environments. Rejigg’s prepare-to-sell guide pairs with a built-in data room, so you can organize this without sending sensitive files over email.

Yes, many IT services deals can be financed with an SBA 7(a) loan when cash flow is consistent and the business can run without the seller doing daily delivery. Lenders look for clean tax returns, stable margins, customer concentration, and whether the firm relies on one engineer or one client relationship. You can model payments and down payment scenarios with Rejigg’s SBA loan calculator before you negotiate terms.

Many IT consulting sales take a few months end to end, but timelines stretch when contracts are inconsistent, pass-through revenue is mixed into services, or buyers can’t get comfortable with the delivery handoff. Faster deals usually have a tight data room, clear managed services scope, and a practical transition plan with named owners for key accounts. To map your steps, start with Rejigg’s due diligence and closing checklist.

No. Brokers typically charge 5–10% of the sale price for a process you can run yourself with the right structure and tools. Rejigg gives you vetted buyer access, digital NDAs, direct messaging, scheduling, a secure data room, and offer tracking, so you can stay in control and sell broker-free. Start with the find buyers guide.

Confidentiality matters in IT services because clients can churn when they hear rumors, and good engineers get recruited fast. A clean process uses staged disclosure: light information up front, then deeper access only after a buyer is vetted and has signed an NDA. Rejigg handles buyer vetting and digital NDAs and lets you control exactly what each buyer can see in the data room.

A common transition is 30–90 days for a structured handoff, and it can run longer if the seller has been the main escalation point or the main rainmaker. Buyers typically want introductions to key clients, clarity on who owns renewals and change orders, and a simple decision-making map for delivery. You can set expectations early using Rejigg’s transitioning guide.

Customer concentration lowers value when one cancellation can wipe out a big chunk of profit. In IT consulting, the risk gets worse when that big client also depends on a single engineer or a single relationship holder. You can reduce the perceived risk by showing multiple relationships at the client, clean documentation of the environment, and contract terms that require notice to terminate. Buyers may still proceed, but often with a lower price or protective terms.

A working capital adjustment is a closing true-up that makes sure the buyer receives a normal level of day-to-day cash flow items like accounts receivable and accounts payable. IT consultancies get tripped up by unbilled work in progress and timing gaps between time tracking and invoicing. Buyers do not want to fund a hole that was created before closing. Rejigg’s negotiation guide walks through how this gets negotiated in real deals.

Earnouts are common when the buyer worries revenue won’t repeat after the founder steps back, or when the pipeline is real but not contracted yet. In IT consulting, earnouts also come up when a few renewals or one partner channel are doing a lot of the work in the story. If you accept an earnout, push for clear targets, clear reporting, and rules that let you verify results from the PSA (Professional Services Automation), invoicing, or financial system.

Beyond price, focus on how and when you actually get paid and what risks you keep. In IT services, the big ones are cash at close versus later payments, transition expectations, seller financing, working capital terms, and what happens if a key client terminates right after closing. Rejigg’s negotiate-a-deal guide lays out these trade-offs in plain English with examples.

Most buyers won’t pay a high services multiple on low-margin resale, even when it makes up a big chunk of revenue. They usually value it on the profit it produces and the cash strain it can create, especially if you float big vendor bills. Sellers do best when they separate resale from services and show margin by category with clean bookkeeping. That separation often speeds diligence because buyers stop guessing.

If contracts require client consent to transfer, some customers use a sale to renegotiate or exit, especially when the termination notice is short. Buyers want to know which clients could walk right after closing and how much revenue is exposed. Prepare a contract summary and a simple client communication plan so this doesn’t pop up late. Keep contracts in a controlled-access data room the way Rejigg’s due diligence checklist outlines.

Buyers want to see that your tools match how work actually gets delivered and that the company, not an individual, owns admin access. Share a simple list of systems, seat counts, who administers them, and whether accounts are in the company name. Then show a few real reports, like ticket volume by client, response trends, time tracking compliance, documentation coverage, and documentation coverage. If the stack is messy, buyers mainly want a credible cleanup plan and timeline.

Taxes depend on your entity type and whether the deal is an asset sale or a stock sale. Buyers often prefer asset deals in services because it limits inherited liabilities, while sellers may prefer stock deals for tax treatment. Bring your CPA in early and model after-tax outcomes before you agree to a headline number. Rejigg keeps documents and offers centralized, so your CPA and attorney can review efficiently during the closing stage.

Most buyers ask for a non-compete so they are not paying for a client book you can immediately go resell. For IT consulting, the scope should match your real services, the geographies you serve, and a time period a court would view as reasonable. Also, clarify what work you can do if you stay on as an employee or advisor after close. Put the outline in the LOI and pressure-test the language with Rejigg’s negotiation guide.

Compare offers on the money you can actually count on, not just the headline price. In IT services, the real differences are cash at close, earnout terms, expectations for your time after closing, working capital, and whether the buyer needs seller financing to make the deal work. A side-by-side view helps you spot a “higher” offer that carries more risk. Rejigg’s offer dashboard tracks terms and timelines in one place.