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Advertising Businesses for Sale

The client list and team are visible from the start, but the real value lives in retainer clients who renew year after year without anyone having to resell them.

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39

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$2.0M

Median Asking Price

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Featured Advertising Businesses

Showing 25 of 39 listings

Social Media Influencer Marketing Agency

Pioneering influencer marketing agency leveraging proprietary technology to identify, vet, and deploy nano and micro-influencers for managed campaigns serving public sector, political, and private sector clients through project-based engagements
Price-
Revenue$10M
EBITDA$2.2M

Full Service Marketing Agency

Operates as an outsourced marketing department for mid-sized companies and large nonprofits, providing web design, graphic design, social media management, video production, photography, e-marketing, strategic planning, and media buying with strong recurring revenue from long-term client relationships
Price$600K
Revenue$653.8K
EBITDA$175.2K

Digital Marketing, Design and Technical Development Firm

Specializes in digital marketing strategy and custom technical development including AI, SEO, google ads, design, content marketing, and conversion rate optimization for clients across construction, finance, hospitality, insurance, restaurants, and staffing industries
Price$250K
Revenue$216K
SDE$120.4K

Digital Marketing Firm for Banks

Full-service digital marketing firm specializing in community banks, credit unions, and financial institutions, providing creative and strategic marketing services backed by an ROI guarantee with approximately 85% recurring retainer-based revenue
Price-
Revenue$2.4M
EBITDA$771.9K

Marketing Consulting Firm

Management consulting firm specializing in diversity, equity, and inclusion services including marketing strategies, market intelligence, training and development, coaching, and recruitment strategies for fortune 500 clients across financial services, pharmaceuticals, and insurance sectors
Price-
Revenue$500K
EBITDA$400K

Boutique Branding and Marketing Strategy Agency

Delivers brand strategy and full-service marketing support, including market research, advertising, licensing, business incubation, and design, for high-profile consumer brands through project and recurring engagements
Price$6.5M
Revenue$1.3M
EBITDA$584.5K

Branding Agency

Provides brand development, design, web development and hosting, digital marketing, and promotional products for businesses, nonprofits, and community organizations, with project-based work plus recurring marketing and hosting services
Price$455K
Revenue$249.7K
SDE$135.1K

Local Marketing Business

Local advertising franchise offering print calendar advertising, digital ad placements, email newsletter advertising, blog writing, and content marketing services to small businesses targeting affluent residential customers across fifteen towns in Connecticut
Price$340K
Revenue$207.5K
SDE$118.7K

Marketing and Advertising Agency

Full-service boutique marketing, branding, and advertising agency offering traditional and digital services across technology, finance, insurance, healthcare, consumer brand, and nonprofit verticals, with approximately 35 employees, a mix of retainer and project-based revenue, and long-standing client relationships including a separate healthcare-focused practice
Price-
Revenue$5.5M
EBITDA$1M

Vehicle Wrapping Business

Designs and installs custom vehicle wrap advertising for corporate clients, including corporate advertisers, advertising agencies, and marketing service providers, with largely repeat transactional revenue from regular wrap refreshes
Price$2M
Revenue$2.1M
SDE$600K

Mailing Services Business

Provides comprehensive direct mail solutions, including bulk mail processing, data management, mail production, lettershop services, and postal logistics, catering to both domestic and international needs with advanced technology for optimized direct mail campaigns.
Price-
Revenue$3.2M
EBITDA$723K

Printing and Sign Shop for B2B Graphic Solutions

Full-service printing and manufacturing business providing b2b graphics solutions across seven manufacturing lines including graphics, print, labels, textiles, and ad specialties, serving as a one-stop shop for non-digital marketing fulfillment with nearly all revenue from recurring, relationship-based client engagements
Price-
Revenue$32M
EBITDA$4.5M

Audio / Digital Content Advertising Agency

Specializes in spoken word radio, podcast, and influencer advertising, offering personalized campaigns, marketing consultation, script writing, and voiceover services with a focus on long-term client partnerships and national ad opportunities.
Price$20M
Revenue$22M
EBITDA$3.5M

Digital Media / Influencer Agency

Specializes in building creators into brands by facilitating authentic partnerships between content creators and companies, offering comprehensive services such as influencer marketing, content distribution, brand activations, and talent management.
Price$8M
Revenue$6.9M
SDE$1M

Marketing Agency

Full-service boutique marketing agency offering strategy, research, branding, graphic design, web production, PR, and digital marketing primarily for real estate and municipal clients, with approximately 80% recurring revenue
Price$2.8M
Revenue$2.8M
EBITDA$401.9K

Experiential Design / Production Studio

Designs and produces branded exhibits, immersive environments, events, and marketing campaigns while also distributing customized promotional products and merchandise, primarily serving major professional sports leagues, teams, and entertainment brands
Price$10M
Revenue$10M
SDE$1.5M

Commercial Sign and Graphics Company

Provides a variety of commercial signs and graphics, including custom building signs, awnings, window graphics, banners, and vehicle wraps, generating revenue on a project basis.
Price$500K
Revenue$825.6K
EBITDA$66.8K

Full-Service Marketing Agency

Provides comprehensive advertising solutions through strategy, media planning and buying, and creative services primarily for small to mid-sized service-based and retail businesses on a retainer and project basis
Price$2M
Revenue$1.2M
SDE$450K

Video Marketing SaaS Business

Saas platform offering a smart video player with in-video lead capture, crm integrations, call-to-action placement, analytics, and digital rights management to help advertisers and agencies boost conversions, lower ad costs, and protect video content
Price$1.3M
Revenue$650K
SDE$325K

Community Calendar Advertisement Business

Produces and distributes personalized community calendars in print and digital formats, showcasing local events, photography, information, and coupons, while supporting a national franchise network and generating revenue from royalties and local ad sales.
Price$825K
Revenue$1.5M
SDE$116.6K

Marketing / Design Agency

Specializes in customized marketing and communications solutions, including design, brand development, web services, social media strategy, and SEO, with a focus on health care, insurance, and provider or member-based businesses.
Price$450K
Revenue$285K
SDE$150K

Full-Service Printing Company in South Carolina

Operates as a full-service printing company offering offset and digital printing, custom die-cutting, and specialty advertising products for clients ranging from individuals to large businesses.
Price$3M
Revenue$3.5M
EBITDA-$70K

E-Commerce Marketplace Management Agency

Specializes in Amazon and Walmart marketplace management with services including account management, advertising, SEO, brand protection, and inventory management for various business sizes, with a focus on the US market and primarily recurring retainer-based revenue.
Price$2M
Revenue$400K
EBITDA$320K

Printing & Graphics Business

Specializes in large format printing and graphics services, offering custom banners, event graphics, indoor and outdoor signage, vehicle wraps, and decals for businesses and organizations.
Price$200K
Revenue$746.7K
SDE$119.9K

Performance Marketing SaaS Company

Provides a comprehensive suite of tools for affiliate and performance marketing, including ads click tracking, leads tracking, fraud detection, automated affiliate marketing, and mobile attribution, with revenue generated from subscription-based pricing.
Price-
Revenue$988.2K
SDE$510.9K
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Due diligence

What to Look For

Practical guidance from hundreds of real acquisition conversations.

Retainer vs. Project Revenue

  • Ask for a breakdown of how much revenue comes from ongoing retainers versus one-time project work.
  • Retainer clients who renew monthly or annually give you a predictable income base from day one.
  • Project work is fine to have in the mix, but understanding the ratio helps you think clearly about cash flow after you take over.
  • A retainer percentage above 60 percent is worth getting excited about.

Client Concentration

  • Look at how much of total revenue your top three or four accounts represent.
  • When no single client makes up more than 15 percent, you have real cushion if one relationship changes after the transition.
  • If there are a couple of larger accounts, find out how long they've been with the agency and who on the team they actually work with day to day.

Who Owns the Client Relationships

  • If account managers already run the day-to-day relationships, that's a much smoother handoff and gives you real confidence that clients will stay.
  • Account managers who handle strategy, communication, and reporting without owner involvement are one of the clearest positive signals in an agency evaluation.
  • If the current owner is the main point of contact for every major account, build a transition plan around that before you close.

In-House Capabilities

  • Understanding what the agency delivers internally versus what gets outsourced tells you a lot about margins and the stickiness of the work.
  • An agency with its own creative, media buying, and reporting team has a different risk profile than one that relies heavily on contractors.
  • Both can work well, but knowing the mix upfront shapes how you think about the transition.

Documented Processes

  • Agencies that have written down how projects get scoped, briefed, and reported tend to transfer much more smoothly.
  • You don't need a 100-page operations manual, but a clear picture of how work flows through the shop tells you the business isn't dependent on one person's memory.
  • Ask to see an example of a project brief or reporting template to get a sense of how organized the operation actually is.

Valuation

What Should You Expect to Pay?

3x-5x

SDE

Owner-operated, retainer-heavy

5x-7x

EBITDA

With account managers who own client relationships

The spread between lower and higher multiples comes down to how much of the revenue is predictable, how much the business depends on the owner personally, and how capable the existing team is.

What drives a premium

Retainer clients who have renewed consistently for two or more years

Revenue spread across enough accounts that no single client is more than 15 percent

Account managers who handle strategy, communication, and reporting without owner involvement

In-house creative and media capabilities that competitors would need to build from scratch

SBA Loan Calculator

See what your monthly payments would look like at different deal sizes

Thinking About Selling?

Read our owner's guide to selling an advertising business, with valuation tips, buyer expectations, and step-by-step advice.

Read the Owner's Guide

FAQ

Advertising Business Acquisition

What should I look for when buying an advertising business?

Focus on three things early: how much revenue comes from retainer clients versus one-time projects, whether the team handles client relationships without the owner, and how spread out the revenue is across accounts. An agency where account managers own their client relationships and retainers make up the majority of income is the kind of business you can step into with real confidence. You can browse advertising businesses for sale on Rejigg to get a sense of what's currently available.

How much does an advertising business cost?

Most advertising agencies sell for 3 to 7 times their annual profit. The exact multiple depends on how predictable the revenue is, how much the business relies on the current owner, and the strength of the team. An agency with mostly retainer clients, a capable account management team, and clean financials tends to land at the higher end of that range. Use the SBA loan calculator to see how financing might work for a deal at your target price.

How do I evaluate an advertising business before buying?

Start with the financials: three years of tax returns and profit and loss statements, with retainer revenue broken out from project work. Then look at the client list, how long each major account has been with the agency, and which team member manages each relationship. Ask to see how work flows through the shop, how projects get scoped and delivered, and who the clients would call with a question if the current owner stepped away tomorrow.

What due diligence questions should I ask about an advertising business?

Ask: What percentage of revenue comes from retainer clients versus one-time projects? What does client renewal look like over the past two years? Who handles each major account's day-to-day relationship? What tools, software, and contractors does the agency depend on? Are there any clients who have signaled they might leave? And can the owner introduce you to the team before closing so you can assess who's actually running things?

Where can I find advertising businesses for sale?

Rejigg connects buyers directly with advertising business owners without brokers or middlemen. You can browse advertising businesses for sale on Rejigg, message owners directly, and access deal documents all in one place. Most active buyers find it's a faster and more transparent process than working through a broker.

How do I assess whether clients will stay after I buy an advertising agency?

The best indicator is whether the team already owns those relationships. If the account managers are the primary contacts and the owner mostly handles business development or oversight, clients are very likely to stay through a transition. If the owner is the main relationship for every major account, that's worth understanding early and building a transition plan around. Long-tenured clients, especially those who've renewed through previous staff changes, are a strong positive signal.

Can I get SBA financing to buy an advertising agency?

Yes, advertising agencies with documented cash flow generally qualify for SBA 7(a) loans, which are one of the most common financing tools for small business acquisitions. Lenders will want to see three years of financials, a clear picture of recurring versus project revenue, and evidence that the business can service the debt. Use the SBA loan calculator to estimate monthly payments based on the deal size you're considering.