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Advertising Businesses for Sale

The client list and team are visible from the start, but the real value lives in retainer clients who renew year after year without anyone having to resell them.

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9

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38

Active Listings

$2.0M

Median Asking Price

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Featured Advertising Businesses

Showing 25 of 38 listings

Social Media Influencer Marketing Agency

Provides comprehensive influencer marketing solutions for global brands, public entities, and political campaigns with project scopes ranging from $75k to $2M, achieving $5M in revenue and $1.1M in EBITDA in 2023.
Price-
Revenue$10M
EBITDA$2.2M

Full Service Marketing Agency

Operates as a full-service marketing agency offering web design, social media management, video production, email marketing, and SEO, catering to mid-sized companies such as nonprofits and legal firms with a mix of recurring and project-based revenue streams.
Price$600K
Revenue$653.8K
EBITDA$175.2K

Digital Marketing Firm for Banks

Provides full-service digital marketing specializing in growing community banks and credit unions with creative and strategic marketing backed by an ROI guarantee, generating recurring revenue primarily on retainer.
Price-
Revenue$2.4M
EBITDA$771.9K

Marketing Consulting Firm

Provides creative solutions for market intelligence, marketing strategies, diversity & inclusion, and talent management to other businesses, generating revenue on a per-project basis and through occasional speaking fees.
Price-
Revenue$500K
EBITDA$400K

Marketing and Advertising Agency

Offers full-service marketing, branding, and advertising with a creative boutique approach, including TV and radio production and digital marketing, serving clients like Comcast, GSK, Siemens, and AARP.
Price-
Revenue$5.5M
EBITDA$1M

Printing and Sign Shop for B2B Graphic Solutions

Offers full-service printing and sign solutions for B2B graphics, catering to local businesses and national corporations.
Price-
Revenue$32M
EBITDA$4.5M

Local Marketing Business

Provides targeted advertising solutions and creative marketing services for companies in Connecticut, focusing on guaranteed exposure to specific local audiences.
Price$340K
Revenue$207.5K
SDE$118.7K

Boutique Branding and Marketing Strategy Agency

Delivers brand strategy and full-service marketing support, including market research, advertising, licensing, business incubation, and design, for high-profile consumer brands through project and recurring engagements
Price$6.5M
Revenue$1.3M
EBITDA$584.5K

Experiential Design / Production Studio

Specializes in creating branded exhibits, events, immersive environments, and marketing campaigns while also distributing a wide range of customized promotional products and business gifts for notable clients across various industries.
Price$10M
Revenue$10M
SDE$1.5M

Service Professional Marketplace Platform

Operates an online platform connecting customers with licensed local service professionals, offering tools such as payment processing and lead generation, with revenue from transaction fees, subscriptions, and marketing services.
Price-
Revenue$4M
SDE$1M

Audio / Digital Content Advertising Agency

Specializes in spoken word radio, podcast, and influencer advertising, offering personalized campaigns, marketing consultation, script writing, and voiceover services with a focus on long-term client partnerships and national ad opportunities.
Price$20M
Revenue$22M
EBITDA$3.5M

Marketing Agency

Provides strategic consulting and integrated marketing campaigns including branding, web development, PR, and digital marketing for real estate developers, nonprofits, municipalities, and mid-sized brands, with projects ranging from $35K to $100K annually.
Price$2.8M
Revenue$2.8M
EBITDA$401.9K

Mailing Services Business

Provides comprehensive direct mail solutions, including bulk mail processing, data management, mail production, lettershop services, and postal logistics, catering to both domestic and international needs with advanced technology for optimized direct mail campaigns.
Price-
Revenue$3.2M
EBITDA$723K

Video Marketing SaaS Business

Helps advertisers and agencies increase leads, lower ad costs, and boost conversions through a platform with features like a smart video player, in-video lead capture, CRM integrations, flexible call-to-action placement, analytics, and digital rights management.
Price$1.3M
Revenue$650K
SDE$325K

Commercial Sign and Graphics Company

Provides a variety of commercial signs and graphics, including custom building signs, awnings, window graphics, banners, and vehicle wraps, generating revenue on a project basis.
Price$500K
Revenue$825.6K
EBITDA$66.8K

Community Calendar Advertisement Business

Produces and distributes personalized community calendars in print and digital formats, showcasing local events, photography, information, and coupons, while supporting a national franchise network and generating revenue from royalties and local ad sales.
Price$825K
Revenue$1.5M
SDE$116.6K

Advertising / Digital PR Business

delivers full-service advertising and digital pr, including strategy, brand planning, public relations, media buying, and creative production for corporate, retail, food, and education clients through project and contract engagements
Price$22M
Revenue$45M
EBITDA$3.5M

Marketing / Design Agency

Specializes in customized marketing and communications solutions, including design, brand development, web services, social media strategy, and SEO, with a focus on health care, insurance, and provider or member-based businesses.
Price$450K
Revenue$285K
SDE$150K

Full-Service Printing Company in South Carolina

Operates as a full-service printing company offering offset and digital printing, custom die-cutting, and specialty advertising products for clients ranging from individuals to large businesses.
Price$3M
Revenue$3.5M
EBITDA-$70K

Digital Media / Influencer Agency

Specializes in building creators into brands by facilitating authentic partnerships between content creators and companies, offering comprehensive services such as influencer marketing, content distribution, brand activations, and talent management.
Price$8M
Revenue$8.5M
SDE$1.5M

E-Commerce Marketplace Management Agency

Specializes in Amazon and Walmart marketplace management with services including account management, advertising, SEO, brand protection, and inventory management for various business sizes, with a focus on the US market and primarily recurring retainer-based revenue.
Price$2M
Revenue$400K
EBITDA$320K

Digital Marketing and Business Consulting Agency

Provides comprehensive online management, marketing, and automation solutions, including business planning, social media marketing, website development, SEO, paid advertising, e-commerce solutions, and business automation.
Price-
Revenue$550K
SDE$250K

E-Commerce Performance & Marketplace Services Business

Specializes in marketplace management and performance marketing for e-commerce brands with expertise in Amazon channel management, offering services including advertising, data analytics, listing optimization, logistics support, and proprietary reporting platforms.
Price-
Revenue$969.8K
SDE$375K

Performance Marketing SaaS Company

Provides a comprehensive suite of tools for affiliate and performance marketing, including ads click tracking, leads tracking, fraud detection, automated affiliate marketing, and mobile attribution, with revenue generated from subscription-based pricing.
Price-
Revenue$988.2K
SDE$510.9K

Printing & Graphics Business

Specializes in large format printing and graphics services, offering custom banners, event graphics, indoor and outdoor signage, vehicle wraps, and decals for businesses and organizations.
Price$200K
Revenue$746.7K
SDE$119.9K
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Due diligence

What to Look For

Practical guidance from hundreds of real acquisition conversations.

Retainer vs. Project Revenue

  • Ask for a breakdown of how much revenue comes from ongoing retainers versus one-time project work.
  • Retainer clients who renew monthly or annually give you a predictable income base from day one.
  • Project work is fine to have in the mix, but understanding the ratio helps you think clearly about cash flow after you take over.
  • A retainer percentage above 60 percent is worth getting excited about.

Client Concentration

  • Look at how much of total revenue your top three or four accounts represent.
  • When no single client makes up more than 15 percent, you have real cushion if one relationship changes after the transition.
  • If there are a couple of larger accounts, find out how long they've been with the agency and who on the team they actually work with day to day.

Who Owns the Client Relationships

  • If account managers already run the day-to-day relationships, that's a much smoother handoff and gives you real confidence that clients will stay.
  • Account managers who handle strategy, communication, and reporting without owner involvement are one of the clearest positive signals in an agency evaluation.
  • If the current owner is the main point of contact for every major account, build a transition plan around that before you close.

In-House Capabilities

  • Understanding what the agency delivers internally versus what gets outsourced tells you a lot about margins and the stickiness of the work.
  • An agency with its own creative, media buying, and reporting team has a different risk profile than one that relies heavily on contractors.
  • Both can work well, but knowing the mix upfront shapes how you think about the transition.

Documented Processes

  • Agencies that have written down how projects get scoped, briefed, and reported tend to transfer much more smoothly.
  • You don't need a 100-page operations manual, but a clear picture of how work flows through the shop tells you the business isn't dependent on one person's memory.
  • Ask to see an example of a project brief or reporting template to get a sense of how organized the operation actually is.

Valuation

What Should You Expect to Pay?

3x-5x

SDE

Owner-operated, retainer-heavy

5x-7x

EBITDA

With account managers who own client relationships

The spread between lower and higher multiples comes down to how much of the revenue is predictable, how much the business depends on the owner personally, and how capable the existing team is.

What drives a premium

Retainer clients who have renewed consistently for two or more years

Revenue spread across enough accounts that no single client is more than 15 percent

Account managers who handle strategy, communication, and reporting without owner involvement

In-house creative and media capabilities that competitors would need to build from scratch

SBA Loan Calculator

See what your monthly payments would look like at different deal sizes

FAQ

Advertising Business Acquisition

What should I look for when buying an advertising business?

Focus on three things early: how much revenue comes from retainer clients versus one-time projects, whether the team handles client relationships without the owner, and how spread out the revenue is across accounts. An agency where account managers own their client relationships and retainers make up the majority of income is the kind of business you can step into with real confidence. You can browse advertising businesses for sale on Rejigg to get a sense of what's currently available.

How much does an advertising business cost?

Most advertising agencies sell for 3 to 7 times their annual profit. The exact multiple depends on how predictable the revenue is, how much the business relies on the current owner, and the strength of the team. An agency with mostly retainer clients, a capable account management team, and clean financials tends to land at the higher end of that range. Use the SBA loan calculator to see how financing might work for a deal at your target price.

How do I evaluate an advertising business before buying?

Start with the financials: three years of tax returns and profit and loss statements, with retainer revenue broken out from project work. Then look at the client list, how long each major account has been with the agency, and which team member manages each relationship. Ask to see how work flows through the shop, how projects get scoped and delivered, and who the clients would call with a question if the current owner stepped away tomorrow.

What due diligence questions should I ask about an advertising business?

Ask: What percentage of revenue comes from retainer clients versus one-time projects? What does client renewal look like over the past two years? Who handles each major account's day-to-day relationship? What tools, software, and contractors does the agency depend on? Are there any clients who have signaled they might leave? And can the owner introduce you to the team before closing so you can assess who's actually running things?

Where can I find advertising businesses for sale?

Rejigg connects buyers directly with advertising business owners without brokers or middlemen. You can browse advertising businesses for sale on Rejigg, message owners directly, and access deal documents all in one place. Most active buyers find it's a faster and more transparent process than working through a broker.

How do I assess whether clients will stay after I buy an advertising agency?

The best indicator is whether the team already owns those relationships. If the account managers are the primary contacts and the owner mostly handles business development or oversight, clients are very likely to stay through a transition. If the owner is the main relationship for every major account, that's worth understanding early and building a transition plan around. Long-tenured clients, especially those who've renewed through previous staff changes, are a strong positive signal.

Can I get SBA financing to buy an advertising agency?

Yes, advertising agencies with documented cash flow generally qualify for SBA 7(a) loans, which are one of the most common financing tools for small business acquisitions. Lenders will want to see three years of financials, a clear picture of recurring versus project revenue, and evidence that the business can service the debt. Use the SBA loan calculator to estimate monthly payments based on the deal size you're considering.